October Lunch & Learn – Beyond Likes: How to Turn Enthusiastic Customers into Marketers

By now, most marketers recognize that getting more likes or followers has limited value. Instead, smart marketers are focusing on turning enthusiastic customers (AKA “brand advocates”) into marketers for their brand and products. Join the Emerald Marketing Association as we host Rob Fuggetta, the world’s leading expert on advocate marketing. He is the author of […]

The post October Lunch & Learn – Beyond Likes: How to Turn Enthusiastic Customers into Marketers appeared first on Emerald Marketing Association Community Blog.

September 2014 – Lunch & Learn Recap – Sales Tools for Marketers

The line between Sales and Marketing is often presented as a large gulf, with some type of distinction between the two business areas. Meri Justis, a sales trainer with The Justis Group, presented a different view to September EMA Lunch and Learn participants. Meri made the case that sales is a part of every marketer’s […]

The post September 2014 – Lunch & Learn Recap – Sales Tools for Marketers appeared first on Emerald Marketing Association Community Blog.

Emerald Marketing Association 2014-2015 Board and Venue Change Announced

The Emerald Marketing Association (EMA)  is the Central Willamette Valley’s leading organization for professional marketers. A volunteer-run nonprofit, the EMA is pleased to announce the 2014-2015 Executive Board Members:   The EMA puts on monthly lunch programs featuring seasoned marketing professionals from around the Pacific Northwest and beyond. These lunch and learn sessions cover topics including […]

The post Emerald Marketing Association 2014-2015 Board and Venue Change Announced appeared first on Emerald Marketing Association Community Blog.

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